Portland, Oregon

A Waterknot is used by climbers to tie two pieces of nylon webbing together. Its beauty lies in its strength and simplicity. It is practically fail-safe. The more force applied to pull it apart, the tighter it becomes. Waterknot is also my graphic design, illustration and letterpress studio. As a designer working with businesses to build brands, I tie projects together with strength, elegance and efficiency. I connect concepts to material items, the verbal to the visual, needs to desires, the practical to the fanciful and art to commerce.  These unions create compelling, effective design.

Josh Nusbaum and Jennifer Pagliaro are a husband and wife team. We are artists, musicians, crafters, designers and makers. We live in the DIY capital of Cascadia – Portland, Oregon. We love graphic design, and we love letterpress printing. We aspire to make cards that will make someone happy, make someone laugh, open someone’s heart or just make someone’s day. We draw inspiration from the beauty of the Pacific Northwest, the music we love, the food we eat, our kids, our own childhoods and from our vibrant local culture.

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